The automotive sector includes many large players, as well as many challengesin an ever more internationalized and demanding market.

Car manufacturers must also take into account the politico-environmental context of Dieselgate, having a strong impact on the entire value chain.

Nevertheless, the sector still has strong growth potential with the emergence of new technologies.

Finally, synergies between different manufacturers such as PSA (Peugeot / Citroen / Opel), Renault / Nissan / Dacia / Mitsubishi or Volkswagen AG (VW, Audi, Skoda, Seat) has reshuffled the cards worldwide.


Environmental issues:

  • Hybrid development, electrical, reduction of greenhouse gas emission, eruption of green and sustainable technologies, carbon footprint


New consumer expectations:

  • Connectivity, security, electric charge module, car sharing services, carpooling, independent car, connected car


New regulations:

  • Energetics transition law, car emissions, standardization of charging infrastructures

Multi-channel consumer journey:

  • Digital development (mobile, tablet, …), digital showroom


Increased competive pressure:

  • Entrance of new players such as Tesla, common vehicle construction platforms


Increase in the cost of raw materials:

  • Increase in the cost of raw materials such as steel, rubber, wood, tires

Image :

  • Reinforce the identity and visibility of the brand
  • Improve services given to the customer (quality, delivery time, after-sales service, …)


International presence:

  • Developing international resources to promote the penetration of new markets and build a product strategy adapted to local specificities


Collaboration and partnership:

  • Facilitating fast and flexible access to new markets and product segments
  • Coordinate investments and risks on niche products and innovative technologies


Operational performance:

  • Develop product innovation
  • Continue to reduce cycle times and costs