INDUSTRY
AutomotiveThe automotive sector is currently undergoing unprecedented upheaval, accelerated by the health crisis.
Regulations have become stricter; the European CAFE standard – applied since January 1, 2021 – complements the WLTP system and further forces car manufacturers to reduce the average CO2 emissions of vehicles sold. Manufacturers must therefore rethink their offerings to avoid substantial fines and integrate electric vehicles (EVs) into their range to reduce environmental impact. Expected by 2025, the Euro 7 standard may see some gasoline and diesel models disappear and is a springboard for the electric car.
Although they represented only 4% of the global market in 2020, EVs are expected to soar to 30% of the market by 2025 thanks to cheaper batteries with greater autonomy, as well as a denser infrastructure that will allow motorists to take the plunge.
Manufacturers are planning to phase out the combustion engine in favor of electrically powered engines in the years 2030-2035.
Cities are organizing to promote new forms of mobility (carpooling, carsharing, VTC, EDPE, etc.) and MaaS (Mobility-as-a-Service) tools are being developed to meet the needs of city dwellers. Manufacturers are following this trend and expanding their offer by providing end-to-end mobility services.
The arrival of 5G technology will enable the development of connected services and offer a new experience to the driver: entertainment, driving assistance, autonomous driving, assisted safety… It will facilitate the vehicle’s interactions with its environment or make driving safer during journeys.
As a result, the way in which vehicles are designed will evolve: software, data, the cloud and electronics will be at the heart of development, forcing manufacturers to be more agile, to form partnerships with GAFAs or technology players and to attract new skills. This implies heavy investments, which forces generalist carmakers to seek alliances or form alliances to develop vehicles on common platforms.
By 2027, electric vehicles will be less expensive than internal combustion vehicles. To continue to lower the cost of electric vehicles, automakers will standardize the systems they manufacture to increase volume and make their investments profitable, and improve production resources by having production lines dedicated to EVs.
More recently, due to the global pandemic, the crisis in electronic components is forcing manufacturers to slow down or even stop vehicle production. Many factories have been shut down due to the shortage of semiconductors produced mainly in Asia and logistical difficulties. The few components in stock are mainly intended for high-end cars. As a result, all the major manufacturers have lowered their sales targets for 2021 and predict that the crisis should continue in 2022. The entire automotive industry is affected, equipment manufacturers are also experiencing supply difficulties, but also suffer from the slowdown of their customers.
As part of the deployment of a digital transformation program for its factories worldwide, support for the manufacturer in its application for the Manufacturing and Supply Chain departments (management of the portfolio of digital projects and acceleration of innovation).
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Faced with the challenges of launching a large number of products over the year with a limited number of staff, support for marketing teams in dealing with the various aspects of the contact strategy (setting up a cross-functional organization to break down silos, steering the overall roadmap for each project, etc.).
[/dsm_card_carousel_child][dsm_card_carousel_child title=”Launch of new light commercial vehicle model” image=”https://www.pagamon.com/wp-content/uploads/2021/03/Vehicule-utilitaire-scaled.jpg” badge_text=”Innovation & Offer Portfolio” button_text=”Read more” button_url=”/en/project/product-strategy-launch-of-new-light-commercial-vehicle-model/” button_url_new_window=”1″ _builder_version=”4.8.1″ body_text_align=”left” body_line_height=”1.4em” background_color=”#f4f4f4″ background_enable_color=”on” button_icon_placement=”right” button_alignment=”center” link_option_url=”/en/project/product-strategy-launch-of-new-light-commercial-vehicle-model/” border_radii_badge=”on|10px|10px|10px|10px” button_bg_color__hover_enabled=”off|hover” button_bg_color__hover=”#00ede1″ button_bg_enable_color__hover=”on” button_border_color__hover_enabled=”off|hover” button_border_color__hover=”#00ede1″]
In a very buoyant and competitive European commercial vehicle market, support for a manufacturer to secure the launch of a new model, a key element of the brand’s strategy.
[/dsm_card_carousel_child][dsm_card_carousel_child title=”Diagnosis of engineering subcontracting” image=”https://www.pagamon.com/wp-content/uploads/2019/02/Automobile-Phare-avant-country-1.jpg” badge_text=”Process & Organization” button_text=”Read more” button_url=”https://www.pagamon.com/en/project/organizations-diagnosis-diagnosis-of-engineering-subcontracting/” button_url_new_window=”1″ _builder_version=”4.8.1″ body_text_align=”left” body_line_height=”1.4em” background_color=”#f4f4f4″ background_enable_color=”on” button_icon_placement=”right” button_alignment=”center” link_option_url=”https://www.pagamon.com/en/project/organizations-diagnosis-diagnosis-of-engineering-subcontracting/” border_radii_badge=”on|10px|10px|10px|10px” button_bg_color__hover_enabled=”off|hover” button_bg_color__hover=”#00ede1″ button_bg_enable_color__hover=”on” button_border_color__hover_enabled=”off|hover” button_border_color__hover=”#00ede1″]
Faced with the fact that ~50% of this manufacturer’s engineering entry tickets were subcontracted (rising trend) and recurring criticism from project teams on the insufficient level of competence of subcontractors, diagnosis of the situation, recommendations and associated road maps.
[/dsm_card_carousel_child][dsm_card_carousel_child title=”IMPROVEMENT OF THE OMNICHANNEL CUSTOMER EXPERIENCE OF A MULTI-BRAND CAR MANUFACTURER (3 YEARS | +30 COUNTRIES)” image=”https://www.pagamon.com/wp-content/uploads/2021/12/Car-experience-scaled.jpg” badge_text=”Customer Experience” button_text=”Read more” button_url=”https://www.pagamon.com/en/project/pagamon-supports-an-automotive-manufacturer-in-a-transversal-and-omni-canal-project-in-order-to-improve-their-customer-experience-3-years-32-countries/” button_url_new_window=”1″ _builder_version=”4.8.1″ body_text_align=”left” body_line_height=”1.4em” background_color=”#f4f4f4″ background_enable_color=”on” button_icon_placement=”right” button_alignment=”center” link_option_url=”https://www.pagamon.com/en/project/pagamon-supports-an-automotive-manufacturer-in-a-transversal-and-omni-canal-project-in-order-to-improve-their-customer-experience-3-years-32-countries/” hover_enabled=”0″ border_radii_badge=”on|10px|10px|10px|10px” button_bg_color__hover_enabled=”off|hover” button_bg_color__hover=”#00ede1″ button_bg_enable_color__hover=”on” button_border_color__hover_enabled=”off|hover” button_border_color__hover=”#00ede1″ sticky_enabled=”0″]
Construction of customer paths and segmentation, satisfaction diagnosis and identification of pain points, cross-functional and multi-functional strategic coordination to build innovative solutions in response to these pain points, preparation, support and management of deployment, measurement of efficiency and satisfaction, feedback and complementary optimization plans.
[/dsm_card_carousel_child][dsm_card_carousel_child title=”DEPLOYMENT OF THE AGILE AT-SCALE TRANSFORMATION OF A FUTURE ELECTRIC CAR (~300 PEOPLE | 25 TEAMS)” image=”https://www.pagamon.com/wp-content/uploads/2019/02/Automobile-Parking-ZE.jpg” badge_text=”Process & Organization” button_text=”Read more” button_url=”/project/deployment-of-the-agile-at-scale-transformation-for-a-future-car-project/” button_url_new_window=”1″ _builder_version=”4.8.1″ body_text_align=”left” body_line_height=”1.4em” background_color=”#f4f4f4″ background_enable_color=”on” button_icon_placement=”right” button_alignment=”center” link_option_url=”/project/deployment-of-the-agile-at-scale-transformation-for-a-future-car-project/” hover_enabled=”0″ border_radii_badge=”on|10px|10px|10px|10px” button_bg_color__hover_enabled=”off|hover” button_bg_color__hover=”#00ede1″ button_bg_enable_color__hover=”on” button_border_color__hover_enabled=”off|hover” button_border_color__hover=”#00ede1″ sticky_enabled=”0″]
Within the framework of a complete transformation to agile scale, accompaniment of this manufacturer wishing to evaluate the feasibility and the impact of such a transformation within the global engineering division, in particular its vehicle development logic.
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Pagamon contributes to Cerema’s work on “MaaS and carpooling”
As part of the work initiated by the MaaS observatory and focused on feedback, Pagamon participated in the “MaaS and carpooling” working group whose conclusions were published in June 2021.
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